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EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial
Published by CV ODIS
ISSN : -     EISSN : 27470938     DOI : -
Jurnal Ekonomi, Manajemen, Bisnis, dan Sosial with e-ISSN Number 2747-0938 (Online) is a journal publishes by CV ODIS, published original scholarly papers across the whole spectrum of economics, management, business administration, and social science. The journal attempts to assist in the understanding of the present and potential ability of economics, management, business administration, and social science
Articles 11 Documents
Search results for , issue "Vol. 3 No. 1 (2022): November 2022" : 11 Documents clear
Pengaruh Gaya Hidup dan Kesadaran Halal Terhadap Minat Beli Produk Fashion Pada Era New Normal di Surabaya Muhammad Rizky Irza Fachruddin; Moch. Khoirul Anwar
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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This pandemic situation makes everyone in the world have to readjust their lifestyle to survive and makes everyone have to stay at home. So the appearance and the clothes used are no longer a priority because they rarely leave the house. The purpose of this study was to determine the effect of lifestyle and halal awareness on interest in buying fashion products in the new normal era in Surabaya. The approach used in this study is a quantitative descriptive approach with multiple linear regression data analysis techniques. The result of this research is that lifestyle and halal awareness have no partial positive effect but simultaneously positive effect on the interest in buying fashion products of Surabaya society in the new normal era. Many variables influence people's buying interest in fashion products in this new normal era. This research has a contribution, one of which is for business actors in the fashion sector to add insight and create strategies for situations like this.
Analisis Kelayakan Usaha Dupa di Tengah Pandemi Covid 19 Di Kabupaten Tabanan Ditinjau Dari Aspek Pemasaran Dan Aspek Keuangan I Wayan Agustina Agustina; Ni Ketut Murdani; Ni Putu Andini Desiyanti Laksmi
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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The COVID-19 pandemic has had a tremendous impact and has the potential to threaten the sustainability of various business sectors. In addition to the problem of competition, businesses also have to face the company's internal problems.  To avoid the obstacles that will be faced and the risks that may arise during the running of the business, it is necessary to conduct a business feasibility study. The purpose of this study was to determine the feasibility of MSMEs in Gunung Kawi fragrant incense in terms of non-financial and financial aspects. The research method used is descriptive quantitative through the help of the Microsoft Excel program. The results of study 1) from the non-financial aspect, the MSME business of Gunung Kawi Harum  Incense is still categorized as still feasible to run but several things need to be evaluated and improved in marketing strategies related to promotional activities still relying on resellers and word of mouth strategies so that market share is absorbed is still limited, and still uses the basic ingredients of semi-finished cense,  2) from the financial aspect, it shows that the MSME business of Gunung Kawi Fragrant Incense is feasible to run. This can be seen from the NPV (Net Present Value) obtained > 0 and has a positive value of  Rp.  2,030,577,166.   The resulting  IRR  (Internal Rate of Return) value> commercial bank interest rate is 17.47%. The resulting payback period is < from the investment age, which is 3.2 years. The Profitability Index (PI) obtained > 1, which is 1.18.
Analisis Kelayakan Usaha Hita Coffee Bali (Coffee Shop) Di Kota Denpasar Ni Putu Elysa Widiastari; Ni Ketut Murdani; Ni Putu Andini Desiyanti Laksmi
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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considered, anything that can affect the company really needs to be taken into account. Through a business feasibility study, the business owner can get information about the current position of his business. This information can be used as a reference for the owner to run his business in the future. The purpose of this business feasibility study is to analyze the feasibility of Hita Coffee's business from various aspects, and use SWOT analysis, as well as determine the effectiveness of the competitive strategy applied. In this business feasibility study using qualitative data analysis techniques, data were obtained through interviews, observations, and documentation, which were conducted at Hita Coffee. The data obtained from the object of research are then directly collected and processed by the author. The stages are carried out by analyzing the feasibility study through aspects including market and marketing aspects, legal aspects, technical aspects, and financial aspects. And to find out the business opportunities for Hita Coffee, the SWOT analysis technique consists of the strengths, weaknesses, opportunities, and threats that exist in this business, and then the data is processed into an internal matrix, an external matrix, an IE matrix, and a SWOT matrix. The results obtained from the IE matrix show that Hita Coffee's business position is in position V with growth which is designed to achieve growth in sales, assets, or profits and a combination of the three. In the SWOT method, an alternative strategy is obtained that should be applied by the company in order to develop existing business opportunities. Based on the financial aspect, the results of the NPV (Net Present Value) of 262,546,296, the IRR (Internal Rate Of Return) value of 54%, and the payback period value of 4.82 so the return on investment is 1 year 5 months which will be completed in second. Thus the results obtained that this business is feasible to run.
Pengaruh Literasi Keuangan dan Sosialisasi Trhadap Minat Berinvestasi Mahasiswa Di Pasar Modal Syariah Melalui Galeri Invesasi Syariah: Studi Pada Mahasiswa MKS UIN Sayyid Ali Rahmatullah Tulungagung Amanda Laily Yuniawati; Binti Nur Asiyah
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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This study aims to determine the effect of financial literacy and socialization on student investment interests. The data was collected through a questionnaire from the students of the Faculty of Economics and Business UIN Sayyid Ali Rahmatullah Tulungagung whose criteria had been determined to get representative results. The data analysis method used is multiple linear regression analysis, an analysis of the coefficient of determination. The results of the study show that financial literacy (X1) has no significant effect on students' investment intentions. Meanwhile, socialization (X2) has a significant influence on the investment interest of UIN Sayyid Ali Rahmatullah Tulungagung students. The practical implications are for students of Islamic financial management study programs to improve financial literacy for students to increase investor interest.
Analisis Pengaruh Return On Equity, Debt to Equity Ratio dan Pertumbuhan Penjualan (Growth) Terhadap Harga Saham Perusahaan Sektor Farmasi Yang Terdaftar Di Bursa Efek Indonesia Periode Tahun 2017-2021 Sholi Robiyatun; Deni Ramdani
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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The COVID-19 pandemic has resulted in a shift in human lifestyles and increased sensitivity to health. The demand for health products is increasing in response to several policies from the government. The purpose of this study is to determine the effect of the Return on Equity Ratio, Debt to Equity Ratio, and Sales Growth (Growth) on the Stock Prices of Pharmaceutical Sector Companies Listed on the Indonesia Stock Exchange for the 2017-2021 Period. The sample used is all pharmaceutical companies listed on the Indonesia Stock Exchange, then the selection is made using the purposive sampling method. The data analysis technique used is multiple linear analysis using SPSS 25 software. The partial results show that the Return on Equity variable has a positive and significant effect on stock prices. While the other two independent variables, namely Debt to Equity Ratio and growth did not affect stock prices. However, the test results simultaneously show that all independent variables, namely Return on Equity, Debt to Equity Ratio, and Sales growth (Growth) jointly affect the company's stock price.
Pengaruh Brand Ambassador Aktor Korea Terhadap Brand Image Produk Scarlett (Studi Kasus Mahasiswa Universitas Tidar): Studi Kasus Mahasiswa Universitas Tidar Sofiyah nurul Hakimah; Budi Hartono
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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Marketing strategy involving brand ambassadors is one way for companies to improve their brand image. This research was conducted to analyze how influential the brand ambassador was on the brand image of Scarlett products for Tidar University students. This research is a type of quantitative research with multiple linear regression analysis, normality test, correlation analysis, coefficient of determination, and hypothesis testing (t-test). The population in this study were Tidar University students with a total sample of 50 respondents. The sample was determined using a non-probability sampling technique, the type of purposive sampling. The data were analyzed using the SPSS 26 application. From the results of hypothesis testing, it was found that only the power indicator affected the brand image (t-value 2,943 > t-table 2,228). Meanwhile, indicators of visibility (t-value -500 < t-table 2,228), credibility (t-value 1,717 < t-table 2,228), and attraction (t-value -1,099 < t-table 2,228) do not affect brand image. The analysis of the coefficient of determination showed the results of 0.380  
EFEKTIVITAS KOMUNIKASI PEMBELAJARAN DARING PADA SISWA/I SMK LP3ISTANA Jana Sandra; Novfitri Landong Namora Sihombing; Amiruddin Qadaar; Supratiningsih
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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Pandemic Covid 19, changing lifestyles and daily behavioral conditions, including learning and working Online Learning one of the learning strategies in the current condition of Availability of Learning Resources and supporting facilities (network/readiness of digital materials, and others. This research was conducted to describe the implementation of online learning and communication conducted by students with teachers during the online learning process conducted at SMK LP3ISTANA JAKARTA. The type of research used by researchers using post positivistic paradigms, which are deductive, research that starts from theory but is not included for hypothesis testing, Quantitative and qualitative observation research techniques, the research includes various data collection techniques not only quantitative approaches but also qualitative, the quality of validity and reliability research, whether the research can really precisely measure what is measured (validity) and if the research is repeated will produce the same findings (rehabilitation). The results of the study are Cronbach alpha (?) count obtained a value of 0.663 at an interval of 0.6??<0.7 then it can be concluded that communication at the time of online learning has been done quite well.
Analisis Reward System Terhadap Pengelolaan Manajemen Sumber Daya Manusia Dalam Upaya Meningkatkan Kinerja Chalidatuzia Aurelika; Dian Marlina Verawati
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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The most important factor in an organization or a company is Human Resources. If you do not have good human resources then an organization will not run. This will also not work in harmony if there is no good management of human resources in an organization or company. A company or organization is formed and created based on a vision and mission to achieve goals for the benefit of humans and is managed by humans as well. So the importance of human resource management in the company environment. The purpose of this article is to explain a brief analysis of what managerial efforts can improve performance through a reward system to achieve organizational and company success. The method used in writing this article is to use a literature study by looking for references from several sources related to the research
ANALISIS PERBANDINGAN ROI DAN EVA DALAM MENILAI KINERJA KEUANGAN SEKTOR PHARMACEUTICALS & HEALTH CARE RESEARCH Syavia Alvi Maulidya Arma; Deni Ramdani
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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This study aims to analyze the comparison of Economic Value Added (EVA) and Return On Investment (ROI) in assessing the performance of the Pharmaceuticals & Health Care Research financial subsector listed on the Indonesia Stock Exchange (IDX). The research was conducted using a descriptive method with a quantitative approach, where the data obtained will be processed and analyzed to draw conclusions. The research was conducted on the analysis of numerical data obtained through financial reports published on the Indonesia Stock Exchange (IDX). The observation period was from 2020-2021. The results showed that the financial performance of the Pharmaceuticals & Health Care Research sub-sector using EVA and ROI analysis showed that PT Kalbe Farma Tbk. (KLBF) is a company with the best economic value creation. Meanwhile, if measured using the analysis of Return On Investment (ROI), the results showed that PT Industri Jamu and Pharmacy Sido Muncul Tbk. (SIDO) as the company with the best investment turnover rate. The results of the overall analysis show that EVA is more appropriate to be used to assess company performance than ROI.
Meneladani Kepemimpinan Nabi Muhammad SAW dalam Prinsip Good Corporate Governance Hesti Eka Tri Nur’Aini; Menik Puji Rahayu; Mohamad Djasuli
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 3 No. 1 (2022): November 2022
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Muhammad SAW, the number one most influential man in the world. Muhammad was able to bring change in all aspects, ranging from religious, moral, and political matters through Islam. Good Corporate Governance is a system that functions as a company controller. Muhammad was a leader who succeeded in providing the welfare of the people fairly, not only Muslims but people from other religions. This leadership cannot be separated from the application of the principles of Good Corporate Governance to the Prophet. The method used in this research is descriptive qualitative by collecting data from books, scientific articles, and information from the internet. The results obtained from this study are the principles of Good Corporate Governance in line with the nature of the Prophet, namely Siddiq, Amanah, Tabligh, and Fathanah. This is the key to the success of the leadership of the Prophet Muhammad as the head of religion and government.

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